Announcement of the People's Bank of China, the Ministry of Industry and Information Technology, the State Administration for Market Regulation, the National Financial Regulatory Administration, the China Securities Regulatory Commission, the National Intellectual Property Administration, the Cyberspace Administration of China, and the State Administration of Foreign Exchange
中国人民银行 工业和信息化部 市场监管总局 金融监管总局 中国证监会 国家知识产权局 国家网信办 国家外汇局公告
This document promulgates the 'Measures for the Administration of Online Marketing of Financial Products', which aims to regulate online marketing activities of financial products, protect the legitimate rights and interests of financial consumers and investors, and promote the healthy and orderly development of internet finance. The measures will take effect on September 30, 2026.